NOTE TO SELF: Do all essential reading, YOU OWN ALL THE BOOKS!!
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THE 7P'S - aka GOD! Marketing is pretty much everything: - Creating - Communicating - Delivering - Exchanging It is t... -
INITIAL THOUGHTS: SORRY WHAT? SLOW DOWN? WHAT KEY DO I PRESS? WHO? So like a lot of others, I have up until these past few weeks, be... -
After 5 weeks of long hard work, the Rick Owen's presentation has been done, with some shaking hands and nervous words I got through it... -
The official diary in pictures, of the best week of my life. NYC was everything that I wanted it to be (the second time round) and more! ... -
Creating the Brief During todays lecture we watched a section from a film called 'The Lovers Guide to Brand Persuasion' we took ...
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John starts his lecture with us, "Branding. It's a little bit more than logos". Its the start of a brand experience, it wants ...
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So the market place is completely sputtered, having thousands of brands to stand out upon means that you really have to define yourself. I...
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I had always heard of people using Pinterest in the past, however it was always one of those things I said I would get round to doing (on t...
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So even though todays post might not be one of my most exciting, its one that I actually really enjoyed. Day with Chris we learnt about col...
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So its time to really get stuck into the course... lets go and get arty farty! So a few weeks ago we were set our first project. To pick a ...
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